Job Description
Job Description
We are looking for an experienced SEO Specialist to join our team on a contract basis. In this role, you will be responsible for developing and automating Google Analytics reporting, optimizing website performance, and providing actionable insights. Your expertise will help enhance conversion strategies and improve search engine visibility through advanced SEO techniques.
Responsibilities:
• Build and automate reporting systems using Google Analytics 4 (GA4) to monitor website performance and provide actionable insights.
• Optimize metadata and website content to improve search engine rankings and visibility.
• Conduct comprehensive SEO audits to identify opportunities for site improvements.
• Design and implement conversion funnels and events in GA4 to track user engagement.
• Collaborate with teams to execute strategies that drive revenue-generating services.
• Utilize tools like SEMrush and Ahrefs for in-depth keyword analysis and competitor research.
• Provide consultative expertise on AI-driven search optimization strategies.
• Manage and maintain content within WordPress CMS to ensure consistency and accuracy.
• Support the transition to advanced analytics systems by partnering with internal teams.
• Ensure website performance aligns with organizational goals and industry best practices.
• Proven experience in SEO, web content management, and Google Analytics 4 (GA4).
• Strong knowledge of tools such as SEMrush, Ahrefs, and WordPress CMS.
• Expertise in metadata creation and optimization for improved search engine visibility.
• Ability to conduct detailed SEO audits and implement actionable recommendations.
• Familiarity with designing conversion funnels and tracking user behavior.
• Strong analytical skills for interpreting website data and generating insights.
• Knowledge of AI-driven search optimization strategies is a plus.
• Excellent communication and collaboration skills to work with cross-functional teams.