Director of Marketing and Public Relations

Job Description

Job Description

Who We Are:
BAMSI has been “bringing people and services together” since 1975. We are a trusted organization dedicated to enriching the lives of children, families, individuals, and seniors. Our Marketing team is the voice that shares these powerful stories of connection and impact, amplifying our mission across the communities we serve.

Why BAMSI?

• Mission-Driven Marketing: Move beyond selling products to promoting a purpose that changes lives every day.
• Hands-On Leadership: This is a "player-coach" role where you will both lead strategy and execute creative work, perfect for a doer who loves to be in the details.
• True Work-Life Balance: A standard hybrid schedule (3-4 days in-office) with flexibility for events. We value your time inside and outside of work.
• Collaborative Culture: Lead a small, dedicated team and work within a supportive structure designed to streamline workflow and maximize impact.

What We Offer:

• Time Off - 4 weeks combined vacation, personal and cultural holiday
• 12 paid holidays
• 2 weeks Sick Time
• Highly Specialized Paid Trainings including opportunity to earn CEUs
• HSA and Competitive Benefit Package
• 403B plan with discretionary match
• Wellness Activities
• Employee Assistance Program
• Career Development Opportunities

What You’ll Do:
Lead the strategic vision and hands-on execution of BAMSI’s marketing, communications, and public relations to strengthen our brand and engage our community.

• Develop and execute a comprehensive marketing strategy that aligns with BAMSI’s mission and goals.
• Serve as a hands-on leader, managing one direct report and collaborating with a Marketing & Philanthropy Manager who handles project intake and prioritization.
• Create compelling, multi-channel content using our tech stack (PC environment), from Canva for internal comms to Adobe Creative Suite for external materials.
• Balance a mix of high-level strategic projects, including support of internal and external fundraising campaigns, with essential day-to-day marketing operations.
• Drive digital marketing and communication efforts, including website management, social media, and digital campaigns.
• Serve as the primary media contact, cultivating relationships with media outlets and managing press releases and public statements.
• Analyze campaign performance to inform data-driven decisions and report on impact to leadership.

What You Bring:

• Experience: 7+ years in marketing, with at least 3 years in a leadership role where you were both a strategist and a hands-on contributor.
• Skills:
  • A collaborative, team-player mindset with the ability to mentor others and work effectively within a defined structure.
  • Proficiency in a PC environment with tools like Canva, Constant Contact, and the Adobe Creative Suite (especially Illustrator and InDesign).
  • In addition, experience with Google Analytics, is a plus.
  • Excellent project prioritization skills to balance "the fun stuff with the important stuff."
  • Strong written and verbal communication skills.
• Mindset: A passion for BAMSI’s mission, pragmatism, and a desire to make a tangible impact with the resources available.